Plants, Dvds, Even Magnets Attract Wedding Guests

By Chandra Orr

April 18, 2008 4 min read


Plants, DVDs, even magnets attract wedding guests

By Chandra Orr

Copley News Service

Custom invitations designed to work with the entire theme of the wedding are the hottest trend of the moment. It's all about generating a sense of excitement for the big day.

"Does it fit with the theme? Does it give your guests a sense of excitement? Does it show off how you want the wedding festivities to begin? These are the most important things to consider when designing or choosing your invitation," said wedding planner Samantha Goldberg, featured host on the Style Network's hit show "Whose Wedding Is It Anyway?"

"There are no rules. It's about you and your partner setting the mood or expectations for the big day," Goldberg says.

In setting the tone, brides are gravitating toward unconventional ways to let friends and family know about the upcoming nuptials. They're trading traditional rectangular cards for round, oversized, tea-length and trifold invitations with pockets to hold response cards, maps and registry information. They're going bold with custom graphics, rhinestone and ribbon embellishments and dramatic pops of color. They're even creating their own monograms and logos.

"Couples are having companies design custom logos with their initials and using it to brand their invitations, as well as the menu, favors and even the cake," said Alex Lluch, co-founder of and co-author of more than 70 books, including "Make Your Wedding Beautiful, Memorable & Unique," (Wedding Solutions, $20).

"You want to create something your guests will proudly display on their refrigerators. One of our brides recently chose a subtle black bird print, with tiny rhinestone accents. It lent a very sophisticated, vintage feel."

"Postcards with a personal, informal picture are very popular right now," Lluch said. "We are also seeing boxed invitations, where a small memento comes with the invite."

Plantable invitations are one of Lluch's favorite new trends. From handmade paper embedded with wildflower seeds to invites adorned with seed packets, this hot new trend is a great way to get guests to recycle the invitation while leaving a lasting reminder of the big day.

Other options include metal invitations, invites with save-the-date magnets, even DVD invitations. There's no limit to how wild or creative you can get.

With so much emphasis on customization, it's no surprise that do-it-yourself invitation kits are becoming an increasingly popular choice. Just download the proper template, fill in your information and print the pre-designed invitations on your home computer.

It's certainly a less expensive alternative to professionally printed invitations, but you have to factor in the time and stress that comes with doing it yourself.

"There are many simple and beautiful DIY kits, but you may find that you can't put a price tag on time," Goldberg said. "Just make sure you have the patience to complete them. Unless you have an unlimited schedule with lots of time, you should spend the extra $50 to $100 for professional printing and cut back elsewhere," she said.

There are other benefits to working with a professional. A reputable printer will walk you through each step of the design process, from color choice to wording, and offer suggestions to ensure that your invitation reflects your own unique style. From there, you can sit back, focus on other aspects of wedding planning and rest assured that your invitations will arrive on time and correct.

"If something goes wrong you have a chance to redo it without spending extra money," Goldberg said. "Plus, you don't have to worry about adding another task to the list of things to do. You cannot put a fee on less stress."

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