Get dozens of comics on your website, with no weekly fee!
All the number crunching leads to the same conclusion: newspaper websites need a no risk way to try out new comics and increase their web traffic. And Creators Syndicate provides it.
In February 2008 the Wall Street Journal reported that the "average Web user loaded 50% more Web pages in 2007 than three years earlier and spent 23% more time online." Newspaper websites, however, saw only a 24% and 20% increase in these areas, respectively.
Competition is stiff, and papers have to stay competitive. How? New content.
In that same WSJ article Randy Bennet, VP of Audience and New Business Development for the Newspaper Association of America, expressed his confidence that adding new features to site will "drive additional growth, loyalty, and time spent."
2007 was an encouraging year for newspaper websites in terms of traffic, but the bigger picture makes it clear that continually adding value to your site by way of new features and content is the key to outpacing the competition.
That's where we come in. Creators offers a no risk way for papers to try out new comics at no charge -- and in the process attract new readers.
• Readers old and new are logging on to your website everyday; it's time to start giving them what they want so they'll keep coming back.
• As any editor who has tried to change their comics lineup will tell you, readers cherish their comics. Limited space makes it hard for you to experiment in the paper, but online space is unlimited. Your readers will thank you for focusing on one of their favorite features by coming back day after day.
• Comics are updated on a daily basis, making them the perfect way to foster visitor loyalty. A robust offering of varied comics can also vastly increase your online readership. Your online comics page is also a great way to gauge reader interest for our print comics section.
Creators Syndicate recognizes the potential of our comics content online and the value they can add to newspaper sites. We realize that most papers would love to have more syndicated content, but the harsh reality of budgetary restrictions keeps them from making this desire a reality.
With all of this in mind, we have devised an option to help you maximize the use of our award-winning, traffic-generating content to grow your web property.
Creators Syndicate wants to be the syndicate that partners with you to grow your online presence today.
Grow your online presence through revenue sharing and fully customized pages hosted on your server.
You create, host and maintain these pages, integrating Creators Syndicate comics as best fits your site, and you get our award-winning content without a weekly fee! Instead, you and Creators split the ad revenue 50/50.
In addition to web-ready content, we can provide icons and other promotional images to enhance the look of the page or pages.
For maximum return, we recommend creating a Comics section featuring all or most of our comics. You can visit our example of how all our comics might be arranged on a single page to optimize space and ease of use for your readers, but the only limits are your creativity!
Here's how it works:
1. Contact your sales rep and let him or her know that you want to take advantage of the revenue share opportunity with Creators' comics.
2. Your rep will work with our New Media department to setup instant access to our web-ready FTP site, where you can start downloading content immediately. Take the content, add it to your site and start reaping the benefits of having fresh revenue-generating content without spending a dime.
3. The FTP site will be your source for all content, and you will need to arrange a setup with your webmaster to pull the comics into your site. If you want an out-of-the-box, ready-to-go page created for you, ask your rep about our hosted solutions.
Contact your sales rep today and start on the road to more online traffic, higher page views, increased visitor loyalty and a year of climbing online revenue!
310-337-7003, info@creators.com
