In 1976, a young political consultant named Patrick Caddell sent a memo to Jimmy Carter telling the president-elect to wage "a continuing political campaign" that fuses public policy and political goals. This doctrine became known as the permanent campaign, and it is now changing from a White House tactic into a national grassroots organizing strategy.
Today's permanent campaign aims to ensure that the recent surge in Democratic voter turnout becomes the foundation of a lasti ...
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