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Luxury Hotels Courting Guests Discreetly With Sweet Deals

by Chris Barnett

Don't be surprised if you get a phone call from a cheery-voiced, erudite lady or gent tipping you off that the genteel, 137-room Hotel Ritz in London, created by Cesar Ritz himself in 1906, has rooms for 30 percent off.

This is no scam, no boiler-room telemarketer reading from a script, no digital voice that sounds human. At the other end of the line is a reservationist with an organization called Leading Hotels of the World (www.lhw.com), which promotes and books rooms for 450 of the ...

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