The Anatomy of a Supermarketby Mary Hunt
I never had thought much about the intense marketing logistics behind the supermarket business until one day when I was in a tremendous hurry. I dashed into my favorite market, only to find it had been rearranged completely the previous night.
The harder I searched for the items I needed the more frustrated I became. Finally, I went to the store manager to register my complaint. He told me that this is business as usual for a profit-conscious modern-day supermarket. He then gave me a "b ... ( Back to Article )
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